The Colour Blue – Is the colour of trust and responsibility, honesty and loyalty. Blue is a colour often found in nature such as the pale blue sky or the dark blue of a deep sea water. It is for this reason perhaps that people often describe the colour blue as calm and serene. Yet as a cool colour, blue can sometimes seem icy, distant, or even cold.

  • Blue is the #1 favourite colour of all people.
  • 53% of the flags in the world contain blue.
  • Blue is the most commonly used colour in corporate identity.
  • A dark blue suit is professional business attire.
  • Blue jeans are worn all over the world.
  • Aristocracy is blue-blooded in all European languages.

Blue is the colour of light between violet and green on the visible spectrum. Hues of blue include indigo and ultramarine, closer to violet; pure blue, without any mixture of other colours; Cyan, which is midway in the spectrum between blue and green, and the other blue-greens turquoise, teal, and aquamarine.

💙 It is sincere, reserved and quiet, and doesn’t like to make a fuss or draw attention. 

💙It hates confrontation, and likes to do things in its own way.

💙From a colour psychology perspective, blue is reliable and responsible.

💙This colour exhibits an inner security and confidence.
You can rely on it to take control and do the right thing in difficult times.

💙This is a colour that seeks peace and tranquility above everything else, promoting both physical and mental relaxation.

💙It reduces stress, creating a sense of calmness, relaxation and order – we certainly feel a sense of calm if we lie on our backs and look into a bright blue cloudless sky. It slows the metabolism. The paler the blue the more freedom we feel.

💙In the meaning of colours, blue relates to one-to-one communication, especially communication using the voice – speaking the truth through verbal self-expression – it is a great colour to wear if your a teacher or public speaker, or for corporate people.

💙I always love that the Duchess Of Cambridge wears BLUE at a lot of her public events.


Dark blue: trust, dignity, intelligence, authority.

Bright blue: cleanliness, strength, dependability, coolness.

Light (sky) blue: peace, serenity, ethereal, spiritual, infinity.